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Conferences

Strategic Planning & Goal Setting: Setting Business Goals, Targets & Deliverables

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Introduction:

Effective strategic planning is essential to the future success of any organization. However, most strategic planning is lacking in vision. It is merely a straight-line extrapolation of the past into the future. In a world where the pace of change is greater than ever before this is at best shortsighted and at worst a prescription for disaster. Real strategic planning is about positioning the organization for a future that will be different from the past. This new seminar will focus on strategic planning as the essential management system guiding the organization into the future by setting focused goals that will establish and enhance competitiveness.

Targeted Groups:

  • Managers
  • Supervisors & Team leaders
  • Human resources department

Conference Objectives:

At the end of this conference the participants will be able to:

  • Understand how to design visionary strategic plans
  • Work out how to translate strategic plans into action plans
  • Examine a model for organizational and individual assessment
  • Provide insights into strategic planning problems to avoid
  • Identify and learn from examples of strategic success and failure
  • Understand the nature of the organizational life cycle
  • Provide insights into productive contingency planning
  • Learn how to combine visionary, analytical and creative thinking
  • Understand the global business environment of the 21st century
  • Learn how to make choices in making the best use of finite resources
  • Develop improved preparedness to deal with contingencies
  • Learn how to set challenging, realistic and achievable targets
  • Learn how to measure performance and manage progress

Targeted Competencies:

  • Strategic planning
  • Business analysis
  • Decision making
  • Problem-solving

Conference Content:
Unit 1: The Strategic Planning process - 1:

  • Strategy - concept and significance
  • “Competitive Positioning” VS “Blue Sky” approaches
  • Achieving competitive advantage through flexibility and agility
  • The interaction of strategy, structure and business processes
  • Gathering information and intelligence for the SWOT analysis
  • Mini-cases and group discussion – “Cost versus Differentiation”

Unit 2: The Strategic Planning process - 2:

  • Vision and mission statements - preparing for the future
  • Business analysis and contingency planning
  • Strategic choice
  • Converting the SWOT analysis into the “Strategy Matrix”
  • Strategy formulation – programs, projects, policies
  • Transforming the organization - strategy implementation and managing change

Unit 3: Assessing The Current State of The Organization:

  • Leadership and management concerning strategy
  • Customer and market focus
  • Human resources and knowledge management
  • Building a strategic planning team
  • Effective process management to achieve business results
  • Monitoring and measuring business performance

Unit 4: Avoiding The Pitfalls of Strategic Planning:

  • The strategy life-cycle and the problem of strategic drift
  • Getting innovative thinking into the organization
  • The potentially negative dimensions of success
  • How to avoid “paralysis by analysis”
  • Overcoming inability to evaluate fresh ideas, denying the truth and thinking inside the box
  • The critical importance of team building and teamwork

Unit 5: Personal Strategic Planning:

  • Applying strategic tools and techniques to the individual
  • Personal goal setting, creating a personal strategic plan
  • Implementing change – achieving progress as a strategic manager
  • The mix of competencies and personal skills required in 21st-century business
  • Executing strategy – how to break it down and get it done
  • Developing inspiration and gathering support
  • Overcoming adversity by leveraging your skills and building on success
  • Conclusion – a personal role in the strategic planning and goal setting processes

UAE (Dubai)
18/4/2021 - 22/4/2021
Euro 2500
UAE (Dubai)
26/12/2021 - 30/12/2021
Euro 2500
UAE (Dubai)
3/10/2021 - 7/10/2021
Euro 2500
Egypt (Cairo)
3/10/2021 - 7/10/2021
Euro 2500
Egypt (Cairo)
4/7/2021 - 8/7/2021
Euro 2500
Morocco (Casablanca)
4/4/2021 - 8/4/2021
Euro 2500
Jordan (Amman)
12/12/2021 - 16/12/2021
Euro 2500
Jordan (Amman)
4/4/2021 - 8/4/2021
Euro 2500
UK (London)
20/9/2021 - 24/9/2021
Euro 4500
UK (London)
23/8/2021 - 27/8/2021
Euro 4500
Egypt (Sharm El-Sheikh)
31/10/2021 - 4/11/2021
Euro 2500
Malaysia (Kuala Lumpur)
31/10/2021 - 4/11/2021
Euro 3500
Malaysia (Kuala Lumpur)
4/4/2021 - 8/4/2021
Euro 3500
Malaysia (Kuala Lumpur)
30/5/2021 - 3/6/2021
Euro 3500
Turkey (Istanbul)
4/7/2021 - 8/7/2021
Euro 3000
Turkey (Istanbul)
12/12/2021 - 16/12/2021
Euro 3000
Turkey (Istanbul)
1/8/2021 - 5/8/2021
Euro 3000
France (Paris)
15/11/2021 - 19/11/2021
Euro 4500
Switzerland (Geneva)
22/11/2021 - 26/11/2021
Euro 4500
Spain (Barcelona)
1/11/2021 - 5/11/2021
Euro 4500
Spain (Barcelona)
2/8/2021 - 6/8/2021
Euro 4500
Italy (Rome)
1/11/2021 - 5/11/2021
Euro 4500
Italy (Rome)
10/5/2021 - 14/5/2021
Euro 4500
Manama (Bahrain)
28/3/2021 - 1/4/2021
Euro 2500
Manama (Bahrain)
5/12/2021 - 9/12/2021
Euro 2500
Oman(Muscat)
16/5/2021 - 20/5/2021
Euro 2500
Spain (madrid)
19/7/2021 - 23/7/2021
Euro 4500
Spain (madrid)
31/5/2021 - 4/6/2021
Euro 4500
Singapore (Singapore)
24/5/2021 - 28/5/2021
Euro 4500
USA (Boston)
26/7/2021 - 30/7/2021
Euro 5000
Netherlands (Amsterdam)
20/9/2021 - 24/9/2021
Euro 4500
Netherlands (Amsterdam)
29/3/2021 - 2/4/2021
Euro 4500
Canada (Toronto)
15/3/2021 - 19/3/2021
Euro 5000
Germany (Munich)
2/8/2021 - 6/8/2021
Euro 4500
Online
28/11/2021 - 2/12/2021
Euro 1250
Online
18/7/2021 - 22/7/2021
Euro 1250
Online
11/4/2021 - 15/4/2021
Euro 1250

training@mercury-training.com / Istanbul-Turkey: +905380708736 / London-UK: +447481360546 / Amman-Jordan: +962785666966

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